Wordstock Sudbury Literary Festival is thrilled to host the
Sudbury launch of Passion to Create – Your Invitation to Celebrate, the
autobiography of world-renowned special events producer Cheryl Cecchetto.
The Sudbury native is behind the most memorable and high profile events in the
United States, including the official parties for the Academy Awards®
and the Emmys®.
Cheryl will talk about her experience writing the book and share some behindthe-
scenes stories 7 p.m. Saturday, June 20 at Sheridan Auditorium. Tickets are
The presentation will conclude with a Q & A and book signing. Copies of
Passion to Create will be available for sale on-site.
Wordstock Sudbury Literary Festival is a special project of the Sudbury Arts
Council and takes place at Sudbury Secondary School June 19 & 20.
For schedule and tickets go to wordstocksudbury.ca
For event sponsorship opportunities please contact Laura Gregorini at
[email protected], or 705-988-2155.
From the Spring issue of Sudbury Living
Cheryl Cecchetto, head of Sequoia Productions, organizes some of the most dazzling Hollywood events for thousands of guests, such as the Governors Ball after the Academy Awards presentation. Oh, and by the way, Cecchetto grew up in Sudbury. She escapes Tinseltown every summer for the Northern Ontario bush and her camp on Long Lake. Her new book, Passion to Create – Your Invitation to Celebrate, “is about getting from the Great White North to the Great White Way,” says Cecchetto. How did she make it in the entertainment and entertaining capital of the world? She tells readers how she did it in her book that is an autobiography with an inspirational message and also an entertainment guide and business success manual sprinkled with behind-the-scenes tales of Hollywood’s prestigious celebrations. “There is a little bit of everything in this book, says Cecchetto. “It’s for people who really want to know about Hollywood. It’s also an inspirational story about how a girl from Sudbury made it in Hollywood.” Cecchetto, who studied the accordion with Iona Reed, dreamed of becoming an actress. She trained in the performing arts in Toronto and New York City. While looking for acting jobs, she became the personal assistant to actress Shelley Winters. This association brought her to Hollywood where she started her special event planning business in 1988. “Growing up in an Italian-Canadian family, my life was always an event. There was always food, music and Italians. (So) I love to organize anything anywhere. I love to see people coming together.” The middle child in her family, she grew up with five sisters. She is very funny, enthusiastic about life and full of energy. She talks a mile a minute. “I always say I am the quietest of all my sisters,” she says. “There’s a ton of Sudbury in the book. I talk about where I was born. The first subchapter is Dancing with Bootsy, a five-year-old’s guide to individuality, creativity and adventure.” (Bootsy was the family dog.) Each chapter ends with a family recipe or one from one of the famous chefs Cecchetto has worked with in California. “There is a whole chapter called Do Try This At Home and it includes a guide for brides on how to plan a wedding,” and how to plan an Academy Award party of one’s own. “Do what you hate before noon,” is one of the bits of advice this successful business woman shares with readers. She also offers a novel idea for special event planners. “A charging station for cell phones and other personal electronic devices. People check in their phones and get a break for an hour. Enjoy yourself.” The mother of two is married to a film writer and yoga instructor. How does she relax? “Yoga, yoga, yoga, going to camp on Long Lake and reading food magazines. “When I get to that lake, it is like someone gave me a mental and physical massage. Because that is where I grew up.” Passion to Create – Your Invitation to Celebrate, is available on Amazon.com.